Why is Gangnam Style a hit?

Oct 08, 2012, 02:35 PM

Chris Bowlby profiles the South Korean pop star Psy who became a worldwide success after a music video for the song 'Gangnam Style' went viral on YouTube. The video is the most popular ever on YouTube, has given Psy Number 1 hits across the world including the UK, and has sparked global dance craze. But what exactly is the key to Psy's success?

http://www.bbc.co.uk/programmes/b01n5z3h