The A Word - Ep 18 - Marketing advisory in the age of AI
Episode 18, Jun 12, 11:00 AM
The discussion touches on the role of AI in enhancing B2B marketing efforts. Edwin shares examples of how AI can streamline operations, improve individuals in their field, and support decision-making processes, ultimately driving business growth.
In this episode of The A Word, Edwin Abl, a seasoned B2B marketing advisor, discusses his experiences in scaling startups globally. He highlights common mistakes businesses make during early scaling and shares his methodology for achieving operational excellence and effective go-to-market strategies.