How can tech make Black Friday green?

Black Friday, a symbol of consumerism, ironically follows Thanksgiving, a day of gratitude. In 2022, global businesses made a staggering $65.3 billion during Black Friday sales. This shopping frenzy has serious environmental repercussions: Black Friday 2021 in the UK alone was expected to emit greenhouse gases equivalent to the weight of 3679 blue whales. Is the allure of discounts worth the environmental cost? Paul, Will, and Rebecca discuss the complex impacts of Black Friday consumerism on society, the environment, and businesses in this episode of Tech Can't Save Us.

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