Business Events and Economic Development

How to build a reputation as a leading event destination Which events have the biggest impact? Integrating conventions into wider events strategy Developing urban economy through science and business events

Panel: Opening Remarks: Adriaan Visser, Vice Mayor of Rotterdam and Alderman for Sports Dr. Reinhard Pfeiffer, Deputy CEO, Messe Munich Michael Nagy, Commercial Director, Rio Convention and Visitors Bureau Andrew Bacchus, Head of Sports Economy, UK Department for International Trade François Moreau , Head of Innovation and Enterprise, City of Paris Moderator: Aileen Crawford, Head of Conventions, Glasgow City Marketing Bureau