BONUS: How GM’s EV Strategy Just Went From Setbacks To Success
Oct 02, 11:15 PM
➤ BACKGROUND
➤ SO WHAT JUST HAPPENED?
➤ MARKET SHARE GAINS
➤ DIVERSE EV PORTFOLIO
➤ EXPANDING EV ACCESSIBILITY
➤ ATTRACTING NEW CUSTOMERS
➤ FUTURE EV PLANS
➤ FIXING THE ISSUES WITH ULTIUM BATTERY AUTOMATION
➤ CONCLUSION
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Welcome back to EV News Daily, and welcome to a special Bonus Podcast looking at an extraordinary turnaround in the United States.
General Motors (GM) just released their results for the third quarter of 2024, and they tell a story of a remarkable turnaround in their EV business. But is this turnaround a sign of things to come? Have they got all those production issues in the rear-view mirror? Or will GM continue to struggle to eat into Tesla’s dominance.
After many years of promising to bring compelling EVs to market, for so long GM’s EV volumes were driven almost entirely by the Bolt and latterly the Bolt EUV. Those were cars built on ageing technology and had to prop up GM whilst they developed their Ultium Cells partnership with LG. That project saw plenty of investment, but it stumbled and stalled as the production ramp-up was plagued by teething problems.
On today’s podcast we’ll:
- Record-Breaking Sales Figures: Explore how GM achieved a 60% surge in electric vehicle sales, reaching a new record
- Market Share Gains: Understand GM's strategies and the growing consumer acceptance of its electric offerings.
- Diverse EV Portfolio: Remind you about GM's range of electric vehicles that cater to a variety of preferences, including standout models like the Chevrolet Equinox EV and Cadillac Lyriq.
- Future Plans for Electrification: Talk about GM's ambitious plans for expanding its EV lineup, including upcoming models and investments that aim to capture a larger segment of the market.
- Challenges and Opportunities Ahead: And finally get some insight into the challenges GM faces in the competitive electric vehicle landscape, as well as the opportunities that could drive future growth.