VML’s Kiessé Lamour on Perplexity’s Advertising Model, TikTok vs Amazon and the FTC’s Scrutiny of Social Media Platforms
Sep 27, 08:45 AM
They look at what the future could hold for Perplexity’s advertising model, TikTok’s rivalry against Amazon in the e-commerce landscape and the FTC’s report denouncing the data collection/use practices of social media platforms.
In this MadTech Podcast episode, ExchangeWire Editor Aimee Newell Tarín is joined by Head of Content John Still and Kiessé Lamour, Global Head of Media, Commerce at VML to discuss the latest in media, marketing and technology.