Episode 10 - Homan Ayaso - The Gastronaut

Season 1, Episode 10,   Aug 12, 2020, 09:00 PM

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Send us a textWhen it come the world of social media and being an influencer, Homam Ayaso is the go to guy.His alias is - The Gastronaut - just go and have a look at the type of content he is smashing out!https://www.instagram.com/homamino/A self taught cook born in Syria, raised in Saudi Arabia, it was his mother who inspired him to cook from a young age.Studying and working in the field of marketing, he went from being graphic designer, all the way to regional creative and social media dire...

Send us a text

When it come the world of social media and being an influencer, Homam Ayaso is the go to guy.
His alias is - The Gastronaut - just go and have a look at the type of content he is smashing out!
https://www.instagram.com/homamino/
A self taught cook born in Syria, raised in Saudi Arabia, it was his mother who inspired him to cook from a young age.
Studying and working in the field of marketing, he went from being graphic designer, all the way to regional creative and social media director for WonderEight.
https://www.wondereight.com

In his day job of being Regional Creative and Social Media Director at an international advertising agency. The experience in advertising and passion for food found an outlet a few years ago when he started to blog; Over the years, this work has turned him into a Food and Travel Influencer, a role that allows him to discover and share with the world his journey of cities and flavours. This gave Homam the chance to meet amazing chefs from around the world and learn the tools, tricks, and techniques that make them unique - whilst broadening his very own style. Fascinated to understand how their stories are expressed through their work.

Now based in Dubai, he is usually travelling and discovering the different cultures from around the world, the highlight of his trips are finding his way into a kitchen, cooking and talking to the local chefs, this is one of the reasons The Gastronaut is so successful, it is due to the fact the he understands cuisines, he understands the history, overall he understands people.What fascinates him is food as a means of discovering cultures through their cuisines.

Being one of the biggest influencers in the Middle East is not an easy task, but for him it is also a business.
He discusses how people in his industry can help Hospitality, using the social media platforms as partners rather than enemies.
Interestingly, he also mentions the type of people to watch out for, and those who are just there for a free meal.

If that wasn't enough, he happens to be an accomplished cook, his friends call him chef, which is a title that he denies.

A true insight into the world of real food and travel, The Gastronaut has taken one small step for man, and a giant leap for the digital world of food!




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