The MadTech Podcast Special LIVE: Cannes Social 2024
Jun 21, 06:00 AM
In a live recording of The MadTech Podcast Special at Cannes, ExchangeWire's Rachel Smith is joined by euronews' Luci Dalgety, Lumen's Mike Follet and StackAdapt's Michael Shang to discuss use of made-for-advertising (MFA) sites and global advertising revenue.
In a special live recording of The MadTech Podcast Special at Cannes Social 2024 by ExchangeWire and FirstPartyCapital, ExchangeWire CEO Rachel Smith is joined by Luci Dalgety, global digital sponsorship lead, euronews, Mike Follett, MD, Lumen, and Michael Shang SVP, advertising technologies, StackAdapt, to discuss use of made-for-advertising (MFA) sites and global advertising revenue.