The A Word - Ep 12 - Analyzing the impact of marketing campaigns on business outcomes
Episode 12, Apr 24, 10:48 AM
The podcast discusses approaches to assessing the potential of new technologies in marketing, offering guidance on the questions to ask and considerations to make when exploring automation and AI.
Today's guest is Corby Fine. Corby is the Vice President of Digital Marketing & Performance at IGM Financial. Corby is also a Certified Leadership Coach and works with individuals across different industries to build successful leaders.