How Shein, TikTok and Temu Are Taking on Amazon

Amazon has long been the biggest online retailer in the U.S., offering customers low prices and quick delivery times. Now, competitors like Shein, TikTok and Temu are looking to beat Amazon at its own game. They’re building up their U.S. logistics operations. Shein and TikTok are even opening offices in Seattle in an effort to poach talent from Amazon. WSJ reporter Sebastian Herrera tells host Alex Ossola about these moves—and whether they could be enough to unseat Amazon.

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Amazon has long been the biggest online retailer in the U.S., offering customers low prices and quick delivery times. Now, competitors like Shein, TikTok and Temu are looking to beat Amazon at its own game. They’re building up their U.S. logistics operations. Shein and TikTok are even opening offices in Seattle in an effort to poach talent from Amazon. WSJ reporter Sebastian Herrera tells host Alex Ossola about these moves—and whether they could be enough to unseat Amazon.

Learn more about your ad choices. Visit megaphone.fm/adchoices