What the Apple Vision Pro Headset Means for the Metaverse

When the Apple Vision Pro headset hits U.S. stores on Friday, it will be the company’s first new product to go on sale since the Apple Watch in 2015. For Meta, which has been selling virtual reality headsets for 10 years, it also means a new competitor for dominance over the immersive internet. So why are Meta executives feeling optimistic? WSJ social media business reporter Salvador Rodriguez tells host Alex Ossola what Apple’s new headset means for the space, and for Meta.

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When the Apple Vision Pro headset hits U.S. stores on Friday, it will be the company’s first new product to go on sale since the Apple Watch in 2015. For Meta, which has been selling virtual reality headsets for 10 years, it also means a new competitor for dominance over the immersive internet. So why are Meta executives feeling optimistic? WSJ social media business reporter Salvador Rodriguez tells host Alex Ossola what Apple’s new headset means for the space, and for Meta.

Learn more about your ad choices. Visit megaphone.fm/adchoices