Behind the scenes of the NBA's sneaker business
Season 5, Episode 356, Oct 19, 2023, 06:00 AM
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Mo & BJ take you behind the curtain of how sneaker brands market NBA stars, after Joel Embiid signed with Sketchers. The pair also discuss Victor Wembanyama (of course) before debating the best nicknames in NBA history.
Join the conversation in our discord: https://www.discord.me/hoopgenius
Subscribe to Mo's NEW newsletter: https://t.co/Nwb3UVISit
Mo & BJ take you behind the curtain of how sneaker brands market NBA stars, after Joel Embiid signed with Sketchers. The pair also discuss Victor Wembanyama (of course) before debating the best nicknames in NBA history.
Join the conversation in our discord: https://www.discord.me/hoopgenius
Subscribe to Mo's NEW newsletter: https://t.co/Nwb3UVISit