When a Sale Price Isn’t a Discount: How Deceptive Pricing Tricks Shoppers

Several retailers have been sued for posting sale prices on items that aren’t actually discounted prices. WSJ reporter Patrick Coffee joins host J.R. Whalen to discuss how the process works, and what consumers can do.

Learn more about your ad choices. Visit megaphone.fm/adchoices

Several retailers have been sued for posting sale prices on items that aren’t actually discounted prices. WSJ reporter Patrick Coffee joins host J.R. Whalen to discuss how the process works, and what consumers can do.

Learn more about your ad choices. Visit megaphone.fm/adchoices