Crimson Tide: “We’re investing for growth”
Episode 1343, Apr 19, 2023, 02:42 PM
(Watch the video interview HERE)
In this interview, Vox Markets talks to Jacqueline Daniell, Group CEO of fast-growing SaaS company Crimson Tide #TIDE, about how it’s primed itself for growth by investing in its business to help companies make sense of the vast quantities of data generated by Internet of Things hardware.
0:35 Introducing Crimson Tide #TIDE, its core mpro5 product, and the benefits it
offers its customers across key sectors including logistics and facilities
management.
2:40 Describing the business model behind 30% sales growth reported in its
latest results, and the high-margin, low churn nature of its “Software With A
Service” contracts.
4:11 Driving growth by selling more services to existing clients.
4:44 Investment in the business to develop the product, scale the business, and
expand geographically.
10:00 The ongoing development of the product to meet and anticipate customer
needs
10:50 Details of the first US contract, and how Crimson Tide is positioning itself
to address the opportunity there.
14:11 The trends supporting growth, including expansion of the Internet of
Things (IoT), ESG reporting, and the needs of companies for data management
products that support regulatory reporting.
15:57 Discussing a sales pipeline at record levels and growing.
17:45 A first major contract with the NHS, and the huge opportunity to support
the health service in driving efficiencies in the NHS estate.
In this interview, Vox Markets talks to Jacqueline Daniell, Group CEO of fast-growing SaaS company Crimson Tide #TIDE, about how it’s primed itself for growth by investing in its business to help companies make sense of the vast quantities of data generated by Internet of Things hardware.
0:35 Introducing Crimson Tide #TIDE, its core mpro5 product, and the benefits it
offers its customers across key sectors including logistics and facilities
management.
2:40 Describing the business model behind 30% sales growth reported in its
latest results, and the high-margin, low churn nature of its “Software With A
Service” contracts.
4:11 Driving growth by selling more services to existing clients.
4:44 Investment in the business to develop the product, scale the business, and
expand geographically.
10:00 The ongoing development of the product to meet and anticipate customer
needs
10:50 Details of the first US contract, and how Crimson Tide is positioning itself
to address the opportunity there.
14:11 The trends supporting growth, including expansion of the Internet of
Things (IoT), ESG reporting, and the needs of companies for data management
products that support regulatory reporting.
15:57 Discussing a sales pipeline at record levels and growing.
17:45 A first major contract with the NHS, and the huge opportunity to support
the health service in driving efficiencies in the NHS estate.