Ep #107 selling thoughtfulness with Don't Buy Her Flowers founder Steph Douglas

Season 6, Episode 107,   Mar 22, 2023, 07:00 AM

*Mind your ears there's a tiny swear in this one and 😮 sex is mildly mentioned*

Steph Douglas had the idea for her gifting business Don't Buy Her Flowers when she had her first child. She received more bouquets than she had vases for and thought, there must be a market for presents women really want?

In this episode, you'll hear how Steph started a blog to talk to other mum's (and build an audience) before launching the business. Learn how it's gone from packing boxes in her front room to running team of workers turning over millions of pounds a year. We chat about how it's going, where it's going and she balances it all with a happy home life.

You'll also learn about, 
  • core brand values and how to apply them across everything you do
  • understanding what you're really selling and how to market that
CONNECT
And this is Helen's Instagram: https://www.instagram.com/_helen_perry_/.

The #JustBloodyPostIt Podcast is produced by Suz at Story Publishing.