Charity's New Campaign Hits Our Screens
Season 1, Episode 1428, Oct 18, 2022, 08:54 AM
UK sight loss charity RNIB has launched an ambitious campaign called See The Person, Not The Sight Loss.
You'll see the adverts on tv, at cinemas and online.
It aims to smash stereotypes and myths around sight loss and educate everyone to understand that sight loss isn't the end of the road.
RNIB Connect Radio's Allan Russell spoke to David Aldwinckle, from RNIB, and Eli London, the actor in the adverts.
To learn more about See The Person, Not The Sight Loss go to www.rnib.org.uk
#RNIBConnect
Image: RNIB logo
You'll see the adverts on tv, at cinemas and online.
It aims to smash stereotypes and myths around sight loss and educate everyone to understand that sight loss isn't the end of the road.
RNIB Connect Radio's Allan Russell spoke to David Aldwinckle, from RNIB, and Eli London, the actor in the adverts.
To learn more about See The Person, Not The Sight Loss go to www.rnib.org.uk
#RNIBConnect
Image: RNIB logo