Key Differences Between Marketing to Gen Z and Millenials

Josephine works her 9-5 as a coordinator of marketing for a large fashion brand in DTLA. This episode is giving insight into understanding that you will be selling to two customers, and YOU HAVE TO know who these two customers truly are. Not in how they are directly relating to your business, but in how you are going to sell to not just 1 but 2 entire generations of people.