Hotels Must Evolve Fast - It Will Be a Tough Future Otherwise

Dec 09, 2021, 09:53 AM

Welcome to another of our Coffee Time chats.
Today we are joined by:

🔹 Javier Delgado
Managing Partner and CEO for Europe, Middle East and Africa at mirai

NB: mirai are one of our Expert Partners

Today we touch on a number of topics starting with a positive mood of hope and optimism that travel will return, whilst also realising that hotels can be a little short-sighted and have short memories.

We touch on the topic of direct bookings and OTAs, how their respective budgets are handled differently and the negative impact this can have.

Finally we ask, will hoteliers just revert back to type once things start normalising, how will they cope once the cookieless world finally arrives, sometime in 2022, and how the sentiment ‘adapt or perish’ is more pertinent now than ever

Hope you enjoy it 🤞👍

If you would like to watch the video 👀
Here is the YouTube link:  https://youtu.be/exElAc90V_I

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