In-House - Grace Dillon, Rachel Smith, and Ciaran O'Kane
Episode 142, Aug 06, 2021, 07:45 AM
This week, ExchangeWire's Grace Dillon, Rachel Smith, and Ciaran O'Kane discuss The State of Programmatic in JAPAC - 2021 Report, the future of travel firms, and Zenith's latest Advertising Expenditure Forecast.
ExchangeWire CSO Rachel Smith and CEO Ciaran O'Kane join Grace Dillon, editor, to discuss the latest news in ad tech and martech. In this episode, they cover: the findings of The State of Programmatic in JAPAC - 2021 Report, produced by ExchangeWire and OpenX; how changes to the ad tech infrastructure and the realities of a post-pandemic world will affect travel companies; and the projections outlined in Zenith's latest Advertising Expenditure Report.