Season Tickets & Memberships with Scott Gormal (Aberdeen)
Scott Gormal, Marketing Manager at Aberdeen joined hosts Michael Bochel (Scottish FA) and Chris Samson (Sports Marketing Scotland) to chat about Season Tickets and Memberships.
A lot of clubs rely on the revenue from season tickets every year and Scott talked us through some of the things that happen at Aberdeen. He also took us through their membership offering and we discussed what clubs at all levels could do should they be looking at their own membership proposition.