019: Boston apparel with Beast From the Northeast, state of Boston sports, Super Bowl | Celtics | Isaiah Thomas | Blue Apron | Syracuse | Gordon Hayward | Dad | Boston | Shirts | Jordan Mickey | RJ Hunter | Mookie Betts | 99 Problems | Jae Crowder | Playe

Jan 30, 2017, 03:00 PM

Episode image

Click here for more episode information The story behind one of the hottest brands in Boston sports apparel, The Beast From the Northeast. We cover his crossover from graphic designer to sports apparel designer after seeing clothes as a sports fan he thought could be done better. Company head Kevin Zwirble talks working with prominent athletes, seeing them embrace his work, confronting likeness/copyright issues as well as the state of Boston sports and using social media to spread the brand and spark conversation.