Harness the power of neuroscience for your marketing with Roger Dooley

Roger Dooley is a speaker and author of Brainfluence: 100 Ways to Persuade and Convince Consumers with Neuromarketing, the popular blog Neuromarketing, and Brainy Marketing at Forbes.

Dooley spent years in direct marketing as the co-founder of a successful catalog firm and also was director of corporate planning for a Fortune 1000 company. He has an engineering degree from Carnegie Mellon University and an MBA from the University of Tennessee.

In this episode, we chat about:

How to create images that grab your audience’s attention Tips for copy that converts What makes quality content How to engineer your website better for converting visitors Running more effective ad campaigns  And more Find out more about Roger Dooley

On his website: http://www.rogerdooley.com