HTE 300: How Leadpages Went From Audience to Product | Clay Collins

My guest today is a marketer, ever-evolving and learning CEO, and serial entrepreneur. At the age of 15, he raised $120,000 to start a software company. The company did ok, but eventually it fizzled and then failed. So, he went to college, dropped out, and eventually graduated. Then in 2013, he co-founded Leadpages. Today, Leadpages has well over 100 employees, and 10s of 1000s of customers. They’ve also raised $38 million in venture capital. In the conversation, you will hear how he runs Leadpages while only knowing what he’s doing about 25% of the time. And we talk about laddering up, and how to use it to start and grow your business. Now, let’s hack… Clay Collins.