Mercedes Pulled a Self-Driving Car Ad Because It's Not Actually a Self-Driving Car

Jul 30, 2016, 09:02 PM

Mercedes-Benz has pulled a TV commercial off air after criticism that the ad misleadingly suggests its new 2017 E-Class car has more self-driving capabilities than it actually does.

"Is the world truly ready for a vehicle that can drive itself? Ready or not, the future is here," says a voiceover in the ad, which features the 2017 E-Class car alongside the company's totally self-driven F015 concept car.