Core Blimey Christmas Teaser for Tone Radio

This is a concept. Most Tone Radio listeners experience the station through headphones - and with the 'when is it too early to start playing Christmas music/pop up decorations?' debate raging on for another year, we thought we'd play with that.

Listeners experience two contrasting pieces of audio simultaneously and can opt between them by switching headphone-ears. The two contrasting bits unite in the middle to list off prizes and then separate again.

Some elements are higher in the stereo mix - as if you were listening through normal speakers - to highlight specific aspects (prizes, contact details, 'replay this advert'), so as not to alienate any 'out-loud' audience.