#10: Dan Goods - Art Imitates Science

Simply put, a marketer's job is to translate a brand into exciting, informative, and empowering consumer engagements. In that regard, Dan Goods is the ultimate translator. At NASA's Jet Propulsion Lab, he serves as the company's "Visual Strategist," translating high IQ scientific concepts into public art exhibitions. He and his work in and of itself, truly define "out of the box" thinking. On IC, Dan shares some of his work (including swimming like an otter), things he's learned, and how a true artist ends up at NASA. Featuring special guest host, Diana Williams.