#11: AMC's THE PITCH (1) - MC Squared
Challenged with the innovation of print advertising for Bliss Cosmetics, MC Squared was recently featured on Season 2 of the AMC reality competition series, THE PITCH. On Innovation Crush, the personality driven, boutique agency walks us through their experience on the show, how the industry has changed over the past 20 years, and shares what it takes for a small agencies to compete in today's marketplace. Feat guest host, and career marketer, Allison Johnston