Brand Halal

Mar 07, 2014, 06:25 PM

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When you think of "halal" products you might think of food and possibly Islamic banking, but what about Halal make-up or Halal hotel rooms? Many businesses in the middle-east and beyond are expanding the "halal" brand to include a wider range of products. They want to tap into the increased spending power of consumers in mainly-Muslim countries with growing economies like Indonesia and the Philippines. The BBC's Louise Redvers reports from Dubai about the rise of 'Brand Halal'